ACTIVISION X Hill+Knowton Strategies London
3 Days Design Sprint (Concept ideation and Execution)
Pitch Ideation
3 Days Design Sprint (Concept ideation and Execution)
[Brief]
Client: Activision
Brand: Call of Duty 4
Desired outcome: Showcase how the agency would support the launch of the next annual release of the game
Deliverables: Branded PPT (based on the H+K template) and mock-ups for launch event
Look and Feel: The style of the deck should be vibrant and bold, appealing to a young audience of gamers and beyond. Game’s setting is a relatable/gritty near future world, avoiding jarring historical or future warfare comparisons
▶︎▷ Works in Dec 2018