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Tactical Promotions | Hang Seng Bank


Online Benefit Promotion
Cash dollars usage go on / offline, online installment application are believed as a brand new and powerful offers from the card. Twins is used as a touch to reinforce the message "One card brings you two brand new online banking experience"





Credits:

Print 
 Group Creative Director: Francis Chung
Art Director: Wai Wai Wai
TVC
 Group Creative Director: Francis Chung
 Senior Art Director: Shadow Ng
 Art Director: Wai Wai Wai
Copywriter: Penny Lau


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Waiwaiwai ︎CV

1ON1 | User Experience Design Project New World Development | Corporate Communications ACOO | Marketing Campaigns & Collaborations ACOO | Cross-Platform Content Showreels HotPot | Visual Identity 4 Days UX Sprint | UR + Game Design ACOO | Platform From 0 to 1 一彈指頃 In an instant The New Man Spirit | Suning MANNINGS | Brand Tone Revamp 指語 Finger Language | TSL IKEA | 宜家Online 宜家Buy ACTIVITION Creative Sprint | Concept + Visualization MICROSOFT | Me & MySurface re`cord Keep Walking | Johnnie Walker Details of life | Photography 沉澱誌 when mind sinks